Uncle Giuseppe’s Gold Labels

As part of the East West Label Co. art team, I was asked to reconstruct a label from scratch for an important client: the massive Uncle Giuseppe’s Marketplace, an Italian supermarket chain located in the Northeastern US. Besides digitally creating and proofing the label to fit exact physical dimensions, I single-handedly constructed the flexo plates used to print the thousands of labels for this order.

​

All digital artwork was made in Adobe Illustrator.